Web Personalization And Artificial Intelligence As Tools For Marketing Communications
Date issued
2021
Journal Title
Journal ISSN
Volume Title
Publisher
Faculty of Mass Media Communication
Abstract
Description
Subject(s)
Citation
KUPEC, M. JAKUBÍKOVÁ, D. KUPEC, V. Web Personalization And Artificial Intelligence As Tools For Marketing Communications. Media Literacy and Academic Research, 2021, roč. 4, č. 2, s. 100-118. ISSN: 2585-8726