Development of beer industry and craft beer expansion
| dc.contributor.author | Pokrivčák, Ján | |
| dc.contributor.author | Chovancová Supeková, Soňa | |
| dc.contributor.author | Lančarič, Drahoslav | |
| dc.contributor.author | Savov, Radovan | |
| dc.contributor.author | Tóth, Marián | |
| dc.contributor.author | Vašina, Radoslav | |
| dc.date.accessioned | 2020-02-10T11:00:18Z | |
| dc.date.available | 2020-02-10T11:00:18Z | |
| dc.date.issued | 2019 | |
| dc.description.abstract-translated | The objective of this paper is to evaluate how globalization of Slovak economy and its economic growth affected not only the structure of the traditional beer market in Slovakia but also the rise and expansion of craft breweries. The theory is focused on examining an interplay between the standardized and globalized traditional beer industry, development and dissemination of craft brewing technologies and changing of life styles. Results and main outcomes are based on a survey where 20 owners of craft breweries in Slovakia were interviewed using a focus group approach. We identified main factors affecting expansion of craft breweries as well as barriers to craft breweries expansion. The expansion is positively affected by increasing demand for diversified beer, different beer styles and the increase of income. The main barriers are the increasing consumption of substitutes, lack of qualified brewers and taxation policy. Main motivation factors to start a craft brewery are lack of diversified beer and good business opportunity. | en |
| dc.format | 12 s. | cs |
| dc.format.mimetype | application/pdf | |
| dc.identifier.citation | POKRIVČÁK, J., CHOVANCOVÁ SUPEKOVÁ, S., LANČARIČ, D., SAVOV, R., TÓTH, M., VAŠINA, R. Development of beer industry and craft beer expansion. Journal of Food and Nutrition Research, 2019, roč. 58, č. 1, s. 63-74. ISSN 1336-8672. | en |
| dc.identifier.document-number | 458732000007 | |
| dc.identifier.issn | 1336-8672 | |
| dc.identifier.obd | 43924165 | |
| dc.identifier.uri | 2-s2.0-85063319203 | |
| dc.identifier.uri | http://hdl.handle.net/11025/36429 | |
| dc.language.iso | en | en |
| dc.project.ID | GA16-02760S/Produktivita zemědělských podniků, poptávka po potravinách a potravinová bezpečnost ve státech střední a východní Evropy | cs |
| dc.publisher | VUP food research inst | en |
| dc.relation.ispartofseries | Journal of Food and Nutrition Research | en |
| dc.rights | Plný text je přístupný v rámci univerzity přihlášeným uživatelům. | cs |
| dc.rights | © VUP food research inst | en |
| dc.rights.access | restrictedAccess | en |
| dc.subject.translated | craft beer | en |
| dc.subject.translated | globalization | en |
| dc.subject.translated | product diversity | en |
| dc.subject.translated | demand | en |
| dc.subject.translated | quality | en |
| dc.subject.translated | Slovakia | en |
| dc.title | Development of beer industry and craft beer expansion | en |
| dc.type | článek | cs |
| dc.type | article | en |
| dc.type.status | Peer-reviewed | en |
| dc.type.version | publishedVersion | en |