Cross-Border Purchasing Behavior - Studies in the Czech-German Border Region

dc.contributor.authorHommerová, Dita
dc.contributor.authorTlučhoř, Jan
dc.contributor.authorJaneček, Petr
dc.contributor.authorKouba, David
dc.date.accessioned2019-03-26T09:11:23Z
dc.date.available2019-03-26T09:11:23Z
dc.date.issued2018
dc.description.abstract-translatedEuropean integration is increasingly becoming the current subject of a number of research studies. Much attention is devoted to the socio-economic aspects of integration. Even after a lengthy integration process, we can still find differences between the two sides of the border. The focus of this research paper is on the current state ofknowledge of research into the cross-border region and cross-border activities, particularly in the Bohemia-Bavaria border region. Several research studies dealing with cross-border purchasing behavior have been conducted in recent years. This article attempts to summarize these research activities and studies. In terms of methodology, it is based on the desk research of secondary data sources. For example, this paper examines the methodology used, the methods in which the data wereacquired (if relevant), the number of respondents, regional focus, the primary purpose and the focus of the study. Most research studies dealt with shoppers’ motivesfortravelingacross the border to do their shopping; some of them attempted to estimate the average length of travel, and several studies also took into consideration the expenses. Also worth mentioning is the fact that the majority of the research studies came into existence with theinvolvement of various chambers of commerce. This paper also contains selected research results.en
dc.format7 s.cs
dc.format.mimetypeapplication/pdf
dc.identifier.citationHOMMEROVÁ, D., TLUČHOŘ, J., JANEČEK, P., KOUBA, D. Cross-Border Purchasing Behavior - Studies in the Czech-German Border Region. In Proceedings of the 12th International Scientific Conference INPROFORUM. Innovations, Enterprises, Regions and Management.. České Budějovice: University of South Bohemia in České Budějovice, Faculty of Economics, 2018. s. 374-380. ISBN 978-80-7394-726-2.en
dc.identifier.isbn978-80-7394-726-2
dc.identifier.obd43925668
dc.identifier.urihttp://hdl.handle.net/11025/33789
dc.language.isoenen
dc.project.IDSGS-2017-013/Aplikace nových přístupů v managementu a v marketingucs
dc.publisherUniversity of South Bohemia in České Budějovice, Faculty of Economicsen
dc.relation.ispartofseriesProceedings of the 12th International Scientific Conference INPROFORUM. Innovations, Enterprises, Regions and Management.en
dc.rights© University of South Bohemia in České Budějovice, Faculty of Economicsen
dc.rights.accessopenAccessen
dc.subject.translatedThe Czech Republicen
dc.subject.translatedPurchasing behavioren
dc.subject.translatedGermanyen
dc.subject.translatedBorder regionen
dc.subject.translatedCross-borderen
dc.subject.translatedRegionen
dc.titleCross-Border Purchasing Behavior - Studies in the Czech-German Border Regionen
dc.typekonferenční příspěvekcs
dc.typeconferenceObjecten
dc.type.statusPeer-revieweden
dc.type.versionpublishedVersionen

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