Společenská odpovědnost firmy a spotřebitel

dc.contributor.authorRegnerová, Marta
dc.contributor.authorHes, Aleš
dc.date.accessioned2015-10-05T13:20:26Z
dc.date.available2015-10-05T13:20:26Z
dc.date.issued2011
dc.description.abstract-translatedThe smooth running of the company is bound to the observance of legal norms (follow them - it is necessary and enforceable), but also the long term, the application of ethical principles most often structured in the form a code of ethics or corporate culture and to behave ethically, it is to be socially responsible company towards its surroundings. Statement of the ancient Romans "Why does not law that prevented stud" should happen in the current period of development of the world affected the process of globalization and economic crisis, the basic motto of every business and institutional entity. Yet we meet with many, often hidden, manifestations of unethical - socially irresponsible behavior of companies or institutions to the final consumer. Some of them are pointed in the Article also indicated suggested as a solution in terms of consumer protection.en
dc.format8 s.cs
dc.format.mimetypeapplication/pdf
dc.identifier.citationTrendy v podnikání = Business trends : vědecký časopis Fakulty ekonomické ZČU v Plzni. 2011, č. 1, s. 49-56.cs
dc.identifier.issn1805-0603
dc.identifier.urihttp://www.fek.zcu.cz/tvp/
dc.identifier.urihttp://hdl.handle.net/11025/16168
dc.language.isocscs
dc.publisherZápadočeská univerzita v Plznics
dc.relation.ispartofseriesTrendy v podnikánícs
dc.rights© Západočeská univerzita v Plznics
dc.rights.accessopenAccessen
dc.subjectfirmacs
dc.subjectglobalizacecs
dc.subjectkrizecs
dc.subjectetikacs
dc.subjectspotřebitelcs
dc.subject.translatedfirmen
dc.subject.translatedglobalizationen
dc.subject.translatedcrisisen
dc.subject.translatedethicsen
dc.subject.translatedconsumeren
dc.titleSpolečenská odpovědnost firmy a spotřebitelcs
dc.title.alternativeSocial responsibility of firm and consumeren
dc.typečlánekcs
dc.typearticleen
dc.type.statusPeer-revieweden
dc.type.versionpublishedVersionen

Files

Original bundle
Showing 1 - 1 out of 1 results
No Thumbnail Available
Name:
Regnerova.pdf
Size:
128.04 KB
Format:
Adobe Portable Document Format
Description:
Plný text
License bundle
Showing 1 - 1 out of 1 results
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description: