Jak dostat výzkumnou instituci do médií
| dc.contributor.author | Kolář, Jan | |
| dc.date.accessioned | 2015-10-16T11:34:46Z | |
| dc.date.available | 2015-10-16T11:34:46Z | |
| dc.date.issued | 2011 | |
| dc.description.abstract-translated | Promoting a research institution is an activity which combines science popularization and public relations. It is crucial to get information about scientific results and other activities of the institution into the media. This text analyzes several strategies to reach this goal. | en |
| dc.format | 24 s. | cs |
| dc.format.mimetype | application/pdf | |
| dc.identifier.citation | Science communication se zřetelem na sociálně-vědní témata. 1. vyd. Plzeň: Západočeská univerzita v Plzni, 2011, s. 109-132. ISBN 978 80-261-0082-9. | cs |
| dc.identifier.isbn | 978 80-261-0082-9 | |
| dc.identifier.uri | http://hdl.handle.net/11025/16548 | |
| dc.language.iso | cs | cs |
| dc.publisher | Západočeská univerzita v Plzni | cs |
| dc.rights | © Západočeská univerzita v Plzni | cs |
| dc.rights | © Karen Bultitude - Ladislav Cabada - František Ježek - Jan Kolář - Tomáš Moravec - Přemysl Rosůlek - Robert Tamchyna - Luboš Veverka - Irena Vlachynská | cs |
| dc.rights.access | openAccess | en |
| dc.subject | výzkumné instituce | cs |
| dc.subject | média | cs |
| dc.subject.translated | research institutions | en |
| dc.subject.translated | media | en |
| dc.title | Jak dostat výzkumnou instituci do médií | cs |
| dc.type | konferenční příspěvek | cs |
| dc.type | conferenceObject | en |
| dc.type.status | Peer-reviewed | en |
| dc.type.version | publishedVersion | en |
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